Directional Cue helps brands boost e-commerce results by executing a top-down business strategy. We integrate online sales channels with marketplaces like Amazon to keep our clients ahead of the curve.
See how we can propel your brand forward with a FREE consultation today!
Directional Cue works with retail brands to bridge the gap between traditional retail distribution and handling multiple sales channels. Our omni-channel distribution strategy can include everything from marketplace to direct sales and business-to-business.
A Top-Down Approach to Your Brand
We start with your business goals. Everything we do for your brand takes into account the holistic view of your company and works toward your objectives.
We take a holistic approach to managing brands’ supply chain to retain control of pricing, product and sales – and ultimately make more profit.
We execute your business strategy through Amazon and marketplace services, logistics consulting, e-commerce support and insightful analytics.
Your online channels encompass your e-commerce website, your wholesale distribution channels, as well as any online marketplaces, such as Amazon.
Directional Cue offers strategic planning and consulting services for retail brands. With a marketplace-first strategy, we help our clients leverage the Amazon platform to drive growth, while simultaneously improving e-commerce and business strategy. Our services run the gamut from robust marketplace product listings to fully-managed 3PL, to smart A/B testing, clever creative, actionable analytics and more.
AMAZON & MARKETPLACE
Sponsored products get your brand in front of more shoppers
Product pricing, conversion & management
Sales & product performance with actionable insights
Create, edit and optimize of product listings
Enhanced Brand Content, product images & more
Automated inventory replenishment
3PL facilitation, from setup to management
Product pick and pack & distribution
Account setup and recommendations
Logistics cost optimization and revenue analyzing
Product planning based on revenue projections
PPC, social media and display ads
Increase on-site conversion using A/B testing & optimization
Email marketing and retargeting strategies
Insightful reporting with actionable insights
Site, blog, email and lander content strategy & execution
Website, email, lander & promotional design work
Insights for optimal stock levels and reorder points
Track KPIs across all channels
Insights on true profitability, including COGs and fees
Identify data patterns for smarter retail operations
Predictive analytics and revenue forecasting
Amazon Custom Reporting
Virtual dashboard offers hard-to-find marketplace insights
Our leadership team has the experience to help your business grow. We earned our digital marketing chops through years of working at retail companies. Directional Cue’s team prides ourselves on understanding retail brands from the inside out. We get what your company goes through and what it needs to succeed – because we’ve been there.
We work as an extension of each client’s business to help you reach your full potential in marketing and distribution. Unlike traditional agencies that tend to consider only parts of your business, Directional Cue moves with you. Your success is our success. We make money when you do.
A paid search expert with experience managing and optimizing all aspects of multiple lead generation and e-commerce SEM accounts, Laura Perry manages marketing strategy for Directional Cue clients.
Senior Software Developer
Daniel Bellini is an experienced Software Developer who creates and maintains Directional Cue’s proprietary Marketplace reporting solutions and supports client development projects.
As a Graphic Designer for Directional Cue, Nathalie Cappione-Smith creates compelling visual content for our clients and our consultancy to build brands and boost conversion.
Maureen Lomo is a published international novelist in addition to a skilled copywriter and contributor on Directional Cue’s creative team.
Kristen Hicks is a content writer and lifelong learner with an ongoing curiosity to learn new things. She uses that curiosity, combined with her years of experience in marketing and business to write about best practices in e-commerce for Directional Cue.
A seasoned professional with hands-on experience in all phases of software development, Trey acts as a consultant for Directional Cue consultancy.
An award-winning designer with over 15 years experience in eCommerce, Jason is skilled in all aspects of eCommerce marketing. At Directional Cue, he acts as a web consultant, influencing higher CR through optimized user interfaces.
An e-commerce expert, as well as an accomplished investor and entrepreneur, Rick is on the board of Directional Cue and acts as a strategic business adviser.
CO-FOUNDER & CEO AT ROOMIFY
We’re a seasonal company with very large growth goals. In a short time, Directional Cue was able to assess my brand’s current marketing position, then launch a coordinated Amazon, Facebook and Paid Search strategy from scratch that allowed our business to grow over 50%. I haven’t met a consulting firm like Directional Cue before that has a holistic view of how to help a brand scale.
I would highly recommend them.”